Catalog Search Results
Author
Pub. Date
2010
Description
For the first time in recent history, trust is as important to corporate reputation as quality of products and services, according to the 2010 Edelman Trust Barometer. Still, nearly 70 percent of people say that organizations will revert to "business as usual" once the economy recovers. Moreover, U.S. job satisfaction is at a 22-year-low, according to a 2010 Conference Board report, and by most every measure, the consumer outlook is bleak.The goodBetter...
Author
Description
Most of us believe that the best way to motivate ourselves and others is with external rewards like money - the carrot-and-stick approach. That's a mistake. The secret to high performance and satisfaction - at work, at school, and at home - is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
Author
Description
"From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which each of us does every day--whether we know it or not. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. More than fifteen million people earn their keep by convincing someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales--but so do the...
Author
Pub. Date
1991
Description
Want to be on top in your sales career? How do you succeed in the profession of selling while also maintaining your sanity, avoiding ulcers and heart attacks, continuing in a good relationship with your spouse and children, meeting your financial obligations, and preparing for those "golden years," and still have a moment you can call your own?
Zig Ziglar shows you how, sharing information, direction, inspiration, laughter, and tears that will help...
Author
Pub. Date
2021.
Description
Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow.
Marketing has changed drastically with the introduction of a growing array of digital channels and it's difficult for small business owners and marketing executives to keep up. As a result, marketing initiatives have become fragmented as marketers focus on individual...
Author
Pub. Date
[2019].
Description
Every person has a gap in their business they want to fill, and the bridge for that gap is a good story. Professional storyteller Kindra Hall shows business leaders the four unique stories they already have at their disposal, to more effectively captivate and convert audiences. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and aren't telling, teaching them that the moment they take...
Author
Series
Pub. Date
[2013], p2013
Description
Authentic influence is about more than creating a strong initial connection--it's about sustaining professional relationships long after an agreement has been reached.
When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do most books on influence still portray it as something...
Author
Pub. Date
[2019]
Description
"Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees' and customers' talents, and create a highly engaged, loyal customer base. What if you discovered a blueprint that could grow your brand's reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Customer...
Author
Pub. Date
c2008
Description
You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, How do I market my work? How do I turn this into a real money making business? The answer lies between the covers of this new book. You will learn the steps you need to take to successfully sell your artwork or crafts even if you have no experience with marketing and even if...
Author
Pub. Date
2019
Description
The Smart StartUp helps readers start strong and stay strong in the early phases of growing their businesses, providing fundamental strategies for beating the odds. Tom Hopkins and Omar Periu want readers to be part of the statistics for businesses that not only succeeded in their first two years, but exceeded their own expectations for success. With this information, readers will be able to establish a solid foundation on which to build their businesses...
Author
Pub. Date
[2021]
Description
"Chris Cicchinelli charts his two-decade journey transforming Pure Romance into the world’s largest in-home/virtual party company of its kind, while also sharing his innovative approach for empowering women to become successful entrepreneurs themselves."--Amazon.com.